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Assembling the 12s

Diehard Seahawk fans, Garrett and Tracy Johns searched for years to find the perfect Christmas tree topper. The football helmet they had settled for never looked quite right.

In January, Garrett came home from work and shared his idea for the perfect topper: A Light Up 12. He said “let’s make a 12” recalls Garrett’s wife and business partner, Tracy Johns.

Off and running, the Johns developed their Light Up 12 prototype by February and within months began assembling their first batch of 1,000 in their kitchen with the help of their family…and a lot of pizza.

Johns Family Assembles 12sAfter selling out in a matter of weeks, the Johns knew they were on to something. “We placed a material order to assemble 5,000 more, but realized we needed a partner to help get them to market in time for the holidays,” said Tracy.

Having never manufactured anything before, the Johns relied on advice of local business people, several of whom are customers on Garrett’s UPS route. One of those customers referred the Johns to local assembly experts, Chinook Enterprises.

“I contacted Chinook and toured their Mount Vernon facility. Within minutes I felt totally at ease and knew they were the perfect partner for us,” said Tracy. “Our experience with Chinook has been absolutely wonderful.”Assembly 12 Chinook Enterprises

Likewise, employees at Chinook Enterprises were excited to help a local entrepreneur as well as support the Seahawks. “It doesn’t get much better than this,” said Rob Martin, Executive Director.

Watch the video to learn more about the 12s journey from concept to store shelf.

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